NE Digital is currently hiring for Team Lead to join the Partnership Analytics team supporting NTUC Link which operates Plus!, one of Singapore’s leading loyalty and rewards programs that connects over 2 million members to merchants offering everyday deals across online and offline channels. A key component in Link’s digital transformation is the use of tech and data analytics to track, understand, model and personalize the customer journey for Plus! members. This position will be reporting directly to Head of Marketing Analytics. The Partnership analytics team supports and drives the business growth for 10-15 top key merchants in the Plus! Ecosystem. In addition to that, the candidate should have some managing experience and interest to work with CRM data to translate data from raw form to insights to drive marketing budget to be optimized on the right things. This position is tasked with executing a mix of data science and data analytics, geared towards i) delivering actionable insights to aid business strategy; ii) developing predictive models toincrease customer engagement and personalize communications. You should be proficient in the application of data science on customer transaction and campaign data, and a variety of semi-structured/unstructured data, to produce solutions in areassuch as customer segmentation and targeting, lookalike modeling, item recommendation systems, and marketing attribution.;
- Bachelor or Masters in Statistics, Mathematics, Computer Science, Operations Research, Physics, Economics, Knowledge Engineering, Data Analytics, or a related quantitative field. - Solid understanding of statistical analysis, machine learning and experimental design. - Proficiency in SQL and either Python or R. Hands on experience with development of end-to-end data analytics solutions including data exploration/crawling, model building and performance evaluation. - Team player who can build strong partnerships and collaborations with the business. - Experience communicating complex data and insight to business audience. - Creative problem-solving skills, to identify pain points, conceptualize solution while balance complexity and effort in process & technology changes.
1 MARINA BOULEVARD ONE MARINA BOULEVARD, 018989